Mr Stephen Drummond is the Chairman and Chief Strategy Officer, Y&R China
Mr Drummond heads up Y&R's offices in Shanghai, Beijing and Guangzhou with a broad leadership remit, focusing on strategy as the foundation behind Y&R's creativity.
A creative communications leader with over 25 years' experience on both client and agency sides, plus extensive China understanding gained since the mid-1990s, Drummond returned to Y&R after 4 years with Coca-Cola.
As Regional Creative Excellence Director and China IMC Director, he led numerous campaigns for all Coca-Cola brands. Notable awards in his time there included Coca-Cola China's first Cannes Grand Prix and the Effie China Grand Prix for the hugely successful 'Coca-Cola Nickname Bottles' campaign.
During his previous four-year tenure with Y&R China, agency achievements included major business success for clients Danone, Dell and GAP - the latter named 'Brand of the Year' in Asia Pacific.