Sydney: Idea Generation Masterclass - A day of Transformative Creativity

Idea Generation Masterclass - Giving you the best creativity and innovation tools and techniques from around the globe. Give yourself a competitive edge and learn the techniques that have fuelled organisations like Nike, The United Nations, Ogilvy, Edelman, One Green Bean, Foxtel, Pepsi, TBWA, Saatchi & Saatchi and Google. 

Course description 
In this one day course you will be armed with a tool kit to come up with game changing creative ideas on your own and in a group. With these techniques you will be guaranteed to generate fresh and innovative ideas for any challenge that requires creative thinking. 

You will be taught methods to confidently manage and lead brainstorms, knowing how to inspire and extract great ideas out of a group.

You will learn the important phases of idea generation and processes that will teach you how to build ideas into BIG ideas, so you can be sure that the ideas you put forward are strong, creative and effective.

This workshop is intense, stimulating and highly interactive. Your creative thinking ability will be challenged and stretched to a new level.

Key learning outcomes

  • Increased ability to generate great ideas in a short amount of time
  • Confidence in facilitating an idea generation session with a group internally or with clients
  • An extensive tool kit to keep brainstorms fresh
  • A thorough understanding of the Idea Generation process and confidence in knowing which techniques to use for different challenges
  • Learn how to bring your ideas to life in order to be sold in and get others on board and excited about your ideas
  • Planning and strategic thinking techniques that guarantee the success of your brainstorm before it even begins. 

Who is this course for? 

Anyone who needs to come up with great ideas. Anyone who facilitates ideas and innovation sessions. Anyone who wants to increase their creative ability. Anyone interested in innovation and staying ahead of the competition.

This Course has helped participants to: 

  • Win new business pitches
  • Come up with ideas for new products and services and launch them
  • Innovate methods and processes for teams and individuals
  • Generate great ideas for advertising/communications campaigns
  • Gain creative confidence in work and personal life

For more information and to register please click here.

Group(s): Advance


Wed, Nov. 18, 2015
9 a.m. - 5 p.m.
(GMT+1100) Australia/Sydney


ThinkPOD at UNSW
1 O’Connell Street
Sydney, NSW 2000