Adrian_Cheok.jpegAdrian David Cheok ( is the Director of Imagineering Institute, Iskandar, Malaysia, Professor of Pervasive Computing at City University London. He is also Founder and Director of the Mixed Reality Lab. He was previously Professor at Keio University, Graduate School of Media Design.National, Associate Professor at National University of Singapore, and Mitsubishi Electric, Japan. His research is focused on mixed reality, human-computer interfaces, wearable computers, pervasive and ubiquitous computing.

Adrian has been featured in worldwide broadcasts such as CNN, BBC, National Geographic, Discovery Channel, etc. He is also the recipient of awards and prizes: A-STAR Young Scientist of the Year, Hitachi Fellowship, SCS Young Professional of the Year, Fellow in Education, World Technology Network, Microsoft Research Award in Gaming and Graphics, C4C Children Competition Prize, Integrated Art Competition Prize, Creativity in Action Award, First prize Mindtrek Award, First prize Milan International InventiON, Gold Award Creative Showcase ACE, Keio University Japan Gijyuju-sho award, SIP Distinguished Fellow Award, Young Global Leader by the World Economic Forum. Honorary Expert of Telefonica and El Bulli, the number one restaurant in the world. Fellow of the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA). NESTA Top 10 Technologies of 2015.

He is Editor in Chief of the academic journals: ACM Computers in Entertainment, Transactions on Edutainment (Springer),  and Lovotics: Academic Studies of Love and Friendship with Robots.

He has a Bachelor's (First Class Hons) in Engineering, from the University of Adelaide; and a PhD in Engineering.